The right application of gamification in retailers’ shopper engagement can drive substantial commercial benefits. Most often if you do things right, it should have a positive outcome so the sentence above might not be truly controversial. You might actually say that the real controversy lies in what the right application means. What is the right [...]
There is a great opportunity in our team to work as a Project Manager running gamification campaigns for international clients. Is this something for you? The role is 10 months’ maternity cover and it’s a good chance to flex your muscles in international project management and gain some broad experience working with our global network. [...]
Retailers. When should you think about using a retail gamification campaign from Gametation? Take a look at where we can deliver impact for you.
Evaluating the value and ROI of marketing campaigns is hugely important today. The power of digital has increased the focus on delivering measurable results in order to be able to assess the impact of campaigns. Clients derive value from Gametation campaigns in a variety of ways – primarily from footfall, brand & product exposure and [...]
Some insights from Gametation's Chief Operating Officer, Søren Sundin on the Gametation offer, philosophy and the value it brings to our clients. Gametation, create the ultimate win-win.