On May 25 2018 General Data Protection Regulation (GDPR) will come into force. In short this means that from this date your business needs to be compliant to avoid the new regime of fines being introduced. At Gametation we are ready – our Shopper solution is in compliance and we are ready to guide our [...]
2017 has been a year of international expansion and driving real commercial results for retailers. Gametation delivered campaigns across the retail sector and engaged more than 4.5 million users globally. We have recapped the year in a few highlights, we hope that you will take a moment to watch. We look forward to continue creating [...]
Many clients know some information about their existing client base but most would like to know more in order to communicate and compete more effectively. For many who choose mobile gamification as a marketing tool, one of the advantages is the ability to reach out to consumers not currently registered in their databases and to [...]
Find out how Gametation retail gamification campaigns can help your business stand out from your competitors, get more people visiting your retail sites and build more customer loyalty.
Gamification has become a bit of a buzz word. So much so that we almost tried to avoid using it for a while. The reality however is that it does summarise exactly what we do at Gametation and we may as well embrace it. We strongly believe that gamification brings engagement and engagement brings results. [...]
There has been a lot of hype in recent years about millennials, an abstract section of the population who has grown up since the early 80’s. Price sensitive (a product of growing up in a time of recession), technologically savvy and tuned into social media, these are the people that our clients often believe their [...]
Google talks a lot about mobile micro moments. Consumers spend 170+ minutes a day on their mobiles and each visit lasts on average around a minute. Couple that with the fact that 87% of people say that they have their smartphones at their side day and night and that 68% of people check their mobiles [...]